
Justin Bieber would be the perfect guy to push a butter substitute on teens, according to Conan O'Brien. The talk show host just came up with an ingenuous marketing strategy for "I Can't Believe It's Not Butter."
The company might be in luck, because the Biebs obviously doesn't have an issue with starring in commercials if the price is right—he can currently be seen on TV peddling Proactiv to his fans. However, Conan thinks he would make a better butter substitute spokesperson. Here's what he recently tweeted about his brilliant plan to make money off of Justin's fans: "Give me a call, @JustinBieber! Together we can make a fortune selling 'I Can't Belieb It's Not Butter' to kids with high cholesterol."
Of course Conan wasn't trying to give the marketing team at I Can't Believe It's Not Butter an idea for an ad, he was talking about making his own product with a similar name. However, perhaps some ICBINB employee saw his tweet and will use it as inspiration for a future commercial.
Justin Bieber would make a great replacement for the company's old spokesman Fabio—the Biebs and the romance novel model both share their iconic hair and legions of adoring female fans. However, it's kind of hard to imagine Beliebers buying a butter substitute because Justin tells them to—it's not exactly a product that tweens have any use for.
An "I Can't Belieb It's Not Butter" spoof ad would be a great idea if Justin Bieber hosts an upcoming episode of SNL, however. Perhaps his brand of butter could contain some kind of crazy anti-growth hormone that keeps his fans young so that they'll never grow up and abandon him.
So what do you think—would Justin be the perfect guy to sell anti-butter to the masses?
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